Wednesday, November 12, 2008

Progressive talk finds new home in Jacksonville

It's pretty tough keeping up with all the moves this year in Jacksonville, so bear with me...

The progressive talk format has bounced around the Northeast Florida dial quite a bit over the past few months. Now, it looks like it has found a new home, this time on the FM dial, at least part-time Monday through Friday, on WSJF (105.5FM).

As it looks right now, Ed Schultz and Thom Hartmann can be found there, along with other shows, from 6A to 6P weekdays. The station retains its oldies format (by way of the satellite-fed True Oldies Channel) the rest of the day and night, and on weekends.

WSJF PD Jason Dixon told the Jacksonville Times-Union that the oldies format just wasn’t paying the bills during the day.

The station is located in St. Augustine Beach, FL, just south of Jacksonville, and puts a rimshot signal into the market.

Progressive talk has had a transient experience in the Jacksonville market. After WZNZ (1460AM) was sold earlier in the year and flipped to religious programming, host and GM Andy Johnson moved some of the local progressive talk programming from station to station, including WBOB (1320AM, now all-conservative), WHJX (105.7FM) and WFJO (92.5FM).

WSJF itself has also seen many changes. Just this year, the station has switched from smooth jazz to adult R&B, and finally to oldies in August.

If any readers are from the Jacksonville area, please drop me an email at and let me know what the heck is going on at WSJF, as well as WHJX and WFJO.


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