Friday, June 30, 2006

Progressive talk moves to 1360 in Cincinnati

July 7 is the day that progressive talk will be dropped from WCKY (1530) in Cincinnati to make room for the sports talk format presently on co-owned WSAI (1360). The current progressive talk format will wind up on the lower-powered but still decent 1360 frequency.

WCKY (1530) is one of the most powerful progressive talkers in regard to signal strength, and it's 50,000 watts covers much of the eastern half of the country after dark. Unfortunately, much of that airtime is taken up by overnight paid programming that consists mostly of religious talk.

The good news is that supposedly, the religious talk will stay on 1530 with the sports talk (an even stranger combination). That may lead to 1360 being progressive talk 24/7, though this is unknown at the current time.


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