Tuesday, November 09, 2004

Air America comes to Eugene

EUGENE, Ore. (AP) — Liberal-leaning Air America radio is coming to the Eugene-Springfield area.

(KOPT 1450 AM is the Air America affiliate. A sister station is picking up a Spanish language format.)

And both stations should find a niche in a well-known liberal stronghold where 59 percent of the population voted for John Kerry. The region has also seen an influx of immigrants in the past decade or so.

The Eugene area already has two stations that broadcast conservative talk show programs, which was just what KOPT station manager Phil Polter is counting on.

"We figured if two radio stations were servicing the 41 percent of conservatives, who is going to service the 59 percent?" Polter said. "Well, here we are."

KOPT will have a strong signal in Eugene-Springfield and much of the surrounding area.

Both stations are licensed to McKenzie River Broadcasting Company. No word on whether the entire lineup will be carried, or if any other shows will be on the station. The new format on 1450 will begin Wednesday morning.

KOPT broadcasts with 1,000 watts of power day and night. Here is the estimated signal coverage area:



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