Monday, October 18, 2004

Arbitron summer ratings books to be released today

From AllAccess.com:

ARBITRON SUMMER '04 Books arrrive today for NEW YORK, LOS ANGELES, CHICAGO, NASSAU-SUFFOLK, WESTCHESTER, MIDDLESEX, and HAMPTONS-RIVERHEAD, NY.

Coming TUESDAY OCTOBER 19: PHILADELPHIA, DETROIT, BOSTON, SAN DIEGO, RIVERSIDE-SAN BERNARDINO, HARTFORD, ALLENTOWN, and AKRON.

The summer book will be the first full one for WLIB in New York, the flagship station for Air America. Other market summaries will give a good indicator for the format's success in other markets. I'll have more about this later, with a report on the New York area markets.

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