The decision by XM Radio to move Ed Schultz' show over to their dedicated Air America Radio channel (ch. 167) has irritated some listeners and pleased others. And yesterday, it heated up into a nasty on-air radio war, hung out for all to hear.

Last Friday, Air America host Sam Seder had Marc Maron on his show, as he does every Friday. Maron noted that Schultz has been added to the Air America channel (XM167), and that concerned listeners should contact XM if they would rather hear Thom Hartmann in the time slot. He also referred to Schultz as 'weak'. Seder even
posted a rather mild suggestion on
his blog:
...there's a rumor going around that Thom won't be carried by XM on the AAR channel. Instead they'll carry Ed Schultz. If I listened to AAR through XM- I'd be pissed.... let them know how you feelWell, that certainly
didn't go over well with Team Fargo. Schultz and Air America have had their differences in the past. Over three years ago, Schultz and Randi Rhodes were reportedly up for the same job, an attempt to create a nationally-syndicated liberal talk radio show. Schultz got the nod, and there's been a few infrequent jabs traded back and forth between the two ever since. For the most part, though, back and forth bashing has been pretty tame, though several hosts, including Rhodes and Seder, have thrown around a little smack at Big Eddie. On his show last summer, Mike Malloy referred to Schultz as a phony liberal, which resulted in Schultz blasting him on-air as a 'punk'. Schultz has occasionally ripped on Air America for their business practices. Yesterday, the shit really hit the fan.

After being informed by a listener e-mail about what Seder wrote on his blog. Schultz was livid, and spent a good part of the opening hour of his Tuesday show lashing out at Air America
(mp3). An enraged Schultz accused Air America of being "unscrupulous... not good people... they undercut everyone..." and "give liberals a bad name." He accused them of "encouraging a war," and if "they want a war, I'll give 'em one." Schultz went on to blast their recent financial woes, claiming they're "hate merchants" who "raped people for $40 million," and "they never sold a commercial." He turned the tables, and asked his listeners to call XM and demand that they replace the "crappy" Air America shows with Jones Radio Networks stablemates Stephanie Miller and Bill Press, and even give his frequent guest host Norman Goldman a show.
"Air America sucks, their shows suck, nobody buys them, they’re not good people, they're unscrupulous, they give liberals a bad name, and if you’ve given money to Air America you're an idiot too because they don’t deserve it," snapped Schultz. "They can eat me. They suck. They don't know how to run radio and I don't like them anymore." In addition, he was rather terse toward his callers on the issue.
Needless to say, Schultz' tirade has
made waves throughout the online community, with mixed opinions. Some of Schultz' most dedicated listeners stood behind him, while many are furious at what they see as '
liberals eating their own.'
Even some of Schultz' listeners felt he went a bit too far. Schultz' producer James Holm responded back via
this Daily Kos thread with this statement:
I'm Ed's producer I will way in on the once, and only once. I produce the Ed Schultz Show. I won’t fight you about whether he went overboard or not, I’m just hear to clear things up in this thread that I can back with 100% fact. Before I start, I just want to tell you that I’m not offended in any way that some of you hate our show. Radio shows are like beer, some people like Miller, some Bud, some Heineken & some even like Guinness. They’re all beer, the same way that Ed, Al, Randi, Thom, Sam, Mike, Stephanie and Bill are all Progressive talk shows. I know it shocks you that I used a beer analogy, I work for Ed.
1. Randi Rhodes NEVER turned down Democracy Radio and gave the money to Ed. This is only one of the misrepresentations she has repeated about Ed multiple times.
2. AAR never turned Ed down. We are owned by P1, syndicated by Jones and have never wanted to be part of AAR. The truth is, they have tried to acquire our show multiple times. We have always said no.
3. Ed is not paid by the Democratic Party. The owners of the show, Randy Michaels & Stu Krane are both Libertarian Republicans.
4. Ed did go after Howard Dean for not appearing on Progressive talk often enough. Ed gives Dean credit for the 2006 victories and has had him on the show almost once a month for the last 12 months.
5. It drives many of you nuts that we call our show the most listened to Progressive talk show. The reason that we do is, no matter what you think, we are Progressive and we have almost a million more listeners than Al, a million and a half more than Randi & Stephanie and no other Lefty host even cracks a million. WE ALL WANT THAT TO CHANGE.
6. Ed loves Joe Lieberman about as much as Sam Seder likes Ed. We had Ned Lamont on twice as much as Joe last cycle. Ed has repeatedly called Joe on the carpet over his stance on the war on terror.
7. Ed is the only closet Republican that I have ever seen donate money to Tom Daschle, John Kerry, Christine Gregoire and multiple other candidates without giving one dime to a Republicans.
Did Ed go over the top today? Did Sam go over the top when he is leading his audience to believe that there is any chance for Thom Hartman to get on XM even though he knows that decision is already set in stone? Did Mark Maron go over the top when he said Ed wasn’t a true Progressive and that he towed the party line? Was Randi over the top when she has called Ed a closet Republican, an evil, horrible person who she "let" have his job? Was Mike Malloy over the top when he echoed Randi about Ed?
That’s a decision you have to make, just like you do every time you belly up to the bar for a beer. Yes I know, beer again. AAR producers or other AAR employees might have their own version of history to tell, I encourage them to do so.
I can tell you the solution to this whole problem.
Don’t talk us down, Ed won’t swing back.
Seder was rather shocked by the whole thing, and issued his own statement
via his blog:
I don't make a habit of publicly attacking other liberal talk show hosts- in fact i never do it (maybe i said some sarcastic things about colmes a couple of times).
Apparently, Ed Schultz, a liberal ? progressive talker on the Jones Syndicator roster is supposedly angry at me for asking you guys to support Thom Hartmann. It was nothing against Ed- I just am a fan of Thom's and it is called AIR AMERICA XM 167 and Thom is an AAR host, Ed (and based on his rant today feels strongly about it) is not. Well, I had heard this was brewing but didn't believe it was possible, but Ed exploded in rage today, lashing out at me, Al, Randi, AAR, Malloy, his callers and even his show handlers.
Personally, I don't think this is about me or my supporting Thom, but more on that later. For now, this is how people are reacting.
The decision by XM to move Schultz over to XM167 has been somewhat controversial. Over the past few years, since Air America signed an exclusive deal with the satellite provider, Schultz' show has been in a state of limbo at XM. The show has been shuffled around various XM channels, and as of late has been broken up or delayed. This move gives him a live clearance on the service, though at the expense of Hartmann's show. XM has not given the reason for this move. Some may speculate that XM is no longer confident in Air America's on-air content. Or that they simply wanted a live clearance for Schultz' show, and this was the only reasonable way to do it. In essence, XM167 looks rather similar to how it was back in early 2004, when Schultz' show displaced three hours of Rhodes' show. The XM exclusivity deal removed the dedicated Air America channel from Sirius, and gave the network its own dedicated XM channel. In addition, XM provided the network with remote studio space in Washington, DC. Nothing else is really known about the Air America/XM contract, such as if XM is allowed to add non-Air America shows to XM167.
What also isn't known is how Hartmann figures into all of this. Hartmann's show is a bit of an anomaly at the network, in that he actually owns it, has many of his own sponsor deals, and can handle many of his own negotiations. "EcoTalk," "Politically Direct," and various weekend programs at Air America have a similar arrangement. When Air America bankruptcy rumors were gaining steam this past fall, the plain-spoken Hartmann stated on-air that he would not be affected by any problems with the network, as he could easily self-syndicate or latch on with a different syndicator should Air America meet its demise. He experienced a similar situation when his former network, I.E. America shut down and he self-syndicated briefly prior to being picked up by Air America. Hartmann also has his own podcasting deal with
White Rose Society and other carriage dealings, including his own radio affiliates. His show is also on
Sirius Left, albeit in a chopped-up form to clear room for a show by the channel's Lynn Samuels. And he's an employee of Clear Channel Communications, for whom he hosts a local morning show at
KPOJ in Portland. He even gets health insurance from Clear Channel. XM has not disclosed whether or not they had to negotiate with Hartmann seperately, although his weekend 'best-of' show airs on the channel on Saturdays as part of the Air America general feed, and fill-in gigs for Rhodes and Franken have aired on XM167. XM's public take is that they're still trying to find a way to make Hartmann's weekday show available to XM listeners.
But the heart of the issue is thus: Is
all this catfighting really beneficial for liberal talk in general? And what good really comes out of it, seeing as many of Schultz' biggest affiliates also air programming from Air America and other distributors? Is this yet another example of the dreaded 'circular firing squad?' Keep in mind that Air America and Schultz, and all of Jones Radio's liberal talk offerings, are basically joined at the hip. Schultz claims that Air America can't sell ads, but only mentions in passing that Jones actually has a business arrangement with Air America, in which they handle the network's advertising sales. And Hartmann uses Jones satellites for transmission of his show (Air America supposedly uses either Westwood One or Jones satellites, or both). And it is highly doubtful that Schultz, Miller or Press would have enjoyed the growth of their show had it not been for Air America helping to fill gaps in the schedules of many affiliates. Let's face it, Schultz alone would not have been able to convince stations to go all-liberal talk in 2004 had it not been for the presence of other programming, specifically Air America. Without Air America, it's likely that Schultz today would be sharing stations with lower-tier syndicated hosts like Don Imus and G. Gordon Liddy. I'm sure that would sit well with him even less than sharing space with Air America. In other words, they all have to learn to co-exist, often on many of the same stations. They do have a synergy, whether they like it or not.

LTR has often written rather favorably about Schultz. He's been given much credit
for the effective way he and his syndicator have been able to make liberal talk programming a business success. And he's known for having on some of the best guests of any liberal talk show, including prominent political figures and big-name newsmakers that often don't get invited on conservative talk shows.
Unfortunately, he's not too nice behind the backs of some of his guests. That's when Big Ed's Big Ego gets in the way. He's trashed Howard Dean, Hillary Clinton and others who bypassed his show or didn't ask "how high" when he demanded they jump. Schultz gets a bit hot tempered when he feels he's getting 'disrespected or downright ignored.
And yes, he's spot-on about many of Air America's problems. The network's executives, past and present, have run things pretty half-assed. Their business practices have been embarassing, company executives have constantly let their egos get in the way of operations, programming has often been erratic and sloppy, and they've made some strange decisions in the past that gave them horrible publicity (Danny Goldberg's 'donation club' thing and the firings of Malloy, Maron and Lizz Winstead, just to name a few). And they have not been willing to reign in some of their talk show hosts, who's shows often tend to lack structure. And Franken was wrong to drag out his rumored retirement from radio as long as he had. Nonetheless, trashing Air America on the national airwaves does Ed no favors whatsoever. Considering that many people that listen to him also are fans of Air America, this only ostracizes them. Is that really good for the format? Especially when irate listeners are calling radio stations demanding his removal. Considering that quite a few radio station owners are thinking about removing all liberal talk programming, this is a really bad move. Schultz was wrong to go on for as long as he did about Air America.
In addition, while Seder has been a bit more mild in attacking Schultz (though he did anyway with other comments), encouraging XM to drop Schultz from XM167 was a rather risky move, considering how he's encouraged similar moves in the past (most recently with affiliate WWRL, where he attacked their local morning host Armstrong Williams, and was punished by the station with a one-day replacement by Miller). Seder's recent action is teetering on the brink of unprofessionalism, though, to his credit, he did not slam Schultz, though on-air cohort Maron did. And it should be noted that Hartmann and Miller have at least stayed above the fray in all of this, with Miller even being complimentary toward Air America on her show.
In closing, everyone, including Schultz, Seder, Rhodes, Malloy, etc. need to learn how to get along. Everyone who listens to liberal talk radio has their own tastes when it comes to shows they like and don't like. This is not a hive mentality. Therefore, everyone needs to realize that they have their own place in the format. Schultz appeals the same way to the blue collar crowd that hosts like Malloy, Seder and Rhodes appeal to the far-left. It's a pretty big tent. Save the venom for funny jabs at the people who really deserve it - people like Limbaugh, Hannity and O'Reilly. To contradict the Dixie Chicks' Grammy-winning song (I just had to make mention of that!), they need to be 'ready to make nice.' All of this back-and-forth on-air bashing does little except look petty and give liberal talk a bad name. It is highly unprofessional. It's Valentine's Day, for cryin' out loud! Can't we all just get along?
Don't make me come up there and settle this!